Diane Von Furstenberg Has a New Perfume on the Way

 

Diane Von Furstenberg



The marvelous designer, Diane Von Furstenberg is coming back to the beauty side of the fashion industry! We say “coming back” because, in the 70’s, she had a beauty line and perfume line by the name of Tatianna. It was later sold to Beecham in the 80’s. Now Ms. Furstenberg is back for a new launch of women’s perfume under the company ID Beauty.

Diane Von Furstenberg and former president of YSL Beaute', Chantal Roos, have been working on this perfume for the past year and a half. Later they will be expanding into skin care and make up. Her perfume is set to launch this fall. We can’t wait for the end result!

Justin Bieber Nail Polish?!?

Justin Bieber

Wow, who saw this coming!!?? Pop star sensation Justin Bieber is collaborating with Nicole by OPI nail polish to produce a special nail polish, just for his tween fans…aren’t you all special! So far, it looks like he is naming the nail polish colors after songs he sings. Like, “One Less Lonely Girl” and “Step 2 the Beat of My Heart.”

Justin Bieber’s nail polish is set to hit Wal-mart stores EXCLUESIVELY in December. That’s awesome, just in time for the holidays. The polish will make great stocking stuffers and of course it will sell out…c’mon its Justin Bieber!!

Gap has a new Logo

Gap has revamped its logo after 20+ years! This was a very major, and drastic move for the retailer. The Logo made its debut on the retailer's website this week.  The plan was to quietly introduce the logo online and make a splash with the company's holiday advertising campaign. There has been lots of different reactions and opinions to the new logo.

The company decided to change up its iconic blue box with the classic GAP font. The new logo looks more modern, and in the Gal's opinion boring and very unsatisfying.  It's very important to some of Gap's customers that the brand remains the same. Lots of people associate the logo with the brand, and now that the logo has changed, it may effect the way customers feel about the retailer. 

"We have been evolving the brand through the product and have carried this across with store experiences. The logo was the natural next step," says Gap spokesperson Olivia Doyne. "The logo was developed internally and we wanted to keep the heritage of the blue box, but bring Gap to the forefront."

What do you think about Gap's new logo?